Explorer's Elixir Coffee Co. Badge Logo
Explorer’s Elixir is a limited edition release coffee brand that focuses on historically theme coffee blends. When they approached me to help them create a new branding system and packaging, their primary goal was to turn the brand into “Art that jumped off the shelf.”
Together, we did just that, using the coffee bags as a canvas for historically themed paintings that share a story about each release. Both the branding and the packaging feature historical illustrations of explorers from the 1400s up until the 1900s, which are all original artwork.
View Case Study Here: