Trialtech • Branding / UX / UI

About

Innovation and technology to revolutionize patient recruitment in Latin America. Their solutions combine data analysis, specialized communication, and humanized patient management in a modern and secure technological environment.

In 2023 the founders at Trialtech hired us to develop the Brand Image and UX/UI for their parent Brand. We created a visual experience that articulates science with a deep human connection.

We designed a visual system that supports their communication strategies that take into account not only the patient's clinical profile but also the cultural characteristics specific to each country in the region: language, customs, idioms, and dialects.They are focused on human, ethical, empathetic, diverse, inclusive, and effective communication.

Creative Direction: Juan Manuel Claver

UX Direction: Catalina Lizaso

Branding Design: Nicolás Bernacchia

UI Design: Victoria Ciordia

Collaborators: Cecilia Longobuco & Agustín Viskatis