Branding and Packaging for "Little Baby" Toddlers Shop
The branding and packaging Job for "Little Baby", a brand specializing in selling essentials for toddlers. The client's request was for colorful and playful branding. They also wanted designs for elements that could be used as stickers and for the tissue paper pattern.
The chosen font is "Bunyan Pro" for both the logo and the slogan. This font has a clean and neutral look, while its rounded serif ends give it a soft, baby-friendly vibe. The Bold version is used for the logo, while the medium-weight font is used for the slogan. We helped the client come up with the slogan "tiny needs for big smiles", which underlines the idea that fulfilling small requirements can lead to big smiles, capturing the joy and happiness mothers want for their little ones.
