Work Stages:

• Research and Analysis: We began by studying the target audience and analyzing competitors to identify key user needs and market trends in street fashion.

• Ideation and Conceptualization: We developed several design concepts, considering the core values of the 108Records brand and user needs for easy site navigation.

• Prototyping and Testing: We created an interactive prototype to test the user experience and make necessary adjustments before moving to the final stage.

• Visual Design: We developed visual elements, including color palettes, fonts, and graphic elements, to create a modern and stylish look for the store.

Result: The resulting layout combines minimalism, functionality, and the vibrant individuality of the 108Records brand, ensuring a pleasant and user-friendly interaction with shoppers.

This project showcases not only my skills in UX/UI design but also the ability to create attractive and functional interfaces that meet the needs of the brand and its audience)