Guy Fieri & MLB Marketing Campaign
Creative direction and design for an online apparel collection from HOMAGE featuring Guy Fieri and the MLB.
A league-wide release where each MLB team and Guy Fieri picked some of the most iconic ballpark foods at each stadium.
Photography for this collection was taken at the incredible Healdsburg Rec Park in California. If you're anywhere near the area and a baseball fan. Check it out. It's about as old school of a stadium as you can get.
The collection released on multiple e-commerce sites (HOMAGE and Fanatics) with all the marketing pushed through digital channels.
Photography: Kristen Davis
Photo Assistant: Claire Kilbarger
Direction & Design: Justin Nottke
Email Launch Design
Email design sent to HOMAGE subscribers detailing the collection and additional photos from the shoot.
Instagram Individual Team Design
We created a set of individual team assets like the example below for affiliate partners to share with their audiences.