Adams & Adams Homes

No greater joy as a brand designer than seeing your work come to life in print and on screen! Here's a little story...

I was commissioned to create a new brand identity for Adams & Adams Homes and build a portfolio website for them. They weren't sure about color preferences but knew they wanted to position themselves as a premium brand in the real estate market.

After researching premium brands, I came up with this iconic 'A Shaped' tower structure, with a house in negative space. Cool, right? I thought so too!

The client loved it and went ahead to print the business cards themselves. It's that easy! One thing I learned from my conversation with the legendary @RichardHooker, it's to present my designs in a typical everyday setting. So Instead of a using mockup, II took actual photos!😀

My question is: would you prefer to print for your client or allow them do it themselves??

cc: https://www.theadamshomes.com/ (Made with @Wix)

#brandDesign #BrandDesigner #DesignThinking #FreelanceBrandDesigner #LogoDesigner #RealEstateDesign