HOLD MY BEER

An imaginary 3PL for Craft Breweries, HOLD MY BEER is a brand exercise that was fun to explore. Bringing together bright colors and custom drawn elements, the logo can blend seamlessly with the craft beer market, while as a distributor, taking a back-seat as necessary, so that the product shines through.

With a mission to give craft breweries access to larger markets, the brand's USP is to "Take care of business, so that brewmasters can get stupid."