Art Direction Drives Campaign Success at Trail Appliances

My role at Trail Appliances involves crafting visually compelling marketing campaigns that resonate with our brand identity. I collaborate closely with design and production teams to ensure all visual elements seamlessly align with the overall campaign concept. This strategic approach has led to a significant year-over-year increase in ad click-through rates and in-store traffic. My work has also been met with positive feedback from management and sales representatives.

Some of my favourite works