EFFECTS 24: Deep Dive Presentations
Our brand team created a toolbox for Plaid Effects, and our presentation design team took it a step further by implementing a system for deep dives sessions after the show. We started by gathering all the design assets in one place, then created various color variations and experimented with the visuals.
One trick we used - iPads were a great approach to sketching, instead of using paper. It was a lot easier to swap in brand colors (and start thinking about color earlier in the presentation process).
We're happy with how it turned out, and we've gotten great feedback. We hope you like it too!
You can watch the full presentations on YouTube here:
Design: Obada Ghabra, Cristina Magari Mendoza
Design Management: Chris Warner
Copywriting: Greg Makrigiorgos