Brand Packaging Design
About Design
Carb Bars, is aimed to provide delicious, nutritious, and convenient snack option for busy professionals and health-conscious individuals, helping them maintain a healthy lifestyle without compromising on taste.
Brand Values
Health and Wellness: Prioritizing high-quality, natural ingredients that support a healthy diet.
Convenience: Offering easily accessible and portable snacks for on-the-go consumption.
Quality Ingredients: Using only the best ingredients to ensure great taste and optimal nutrition.
Sustainability: Committing to eco-friendly practices in sourcing ingredients and packaging.
Research
Target Audience
Demographics:
Age: 18-40 years old
Gender: Both male and female
Income: Middle to upper-middle class
Psychographics:
Health-conscious and mindful of dietary choices
Leads an active and busy lifestyle
Values convenience without compromising on quality
Prefers products that are transparent about ingredients and nutritional content