Brand Identity & Website Design for Rage Room
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About
The primary goal of the project was to establish a strong brand identity and guidelines for Smash and Fun, a unique entertainment concept centered around rage rooms. Additionally, we aimed to develop a bilingual website with integrated third-party booking services to enhance user experience.
The success of the project was measured by our ability to convey the essence of Smash and Fun as a positive and enjoyable experience, despite the unconventional nature of rage rooms. By employing a non-aggressive visual communication approach, characterized by friendly colors, textures, and shapes, we aimed to attract and retain customers. The achievement of a significant increase in sales and improved positioning served as key indicators of success for the project.
Describe the scope of work performed in this project:
Creating Brand Identity & Guidelines;
Web-Design for Landing Page;
Development & Connecting services for Landing Page.