Pallina Dolce Gelato

Designed as a concept for a new gelato and ice cream shop to be built in Florida State University's student commons area.

The name means "sweet ball" in Italian which alludes to the balling of the gelato and ice cream and it's origins.

The logo seal design combines filigree elements surrounding an ornate "P" letterform creating a correlation to the natural, hand made aspect of the product.

Services: Concept Development / Naming / Identity Design

Designed by Bullhearted Restaurant Branding Studio

Joseph Szala
Design & branding that turns more heads than sizzlin fajitas

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