Idea Helix
Transforming Idea Helix into an Industry Leader
When Idea Helix approached us, their brand lacked cohesion and failed to capture their true potential. We delivered a comprehensive rebrand, crafting a robust brand strategy, distinct voice, and visually compelling assets. Our work included a new logo, color palette, imagery, and application across their website, business cards, and social media.
Elevating the Brand
Our goal was to position Idea Helix alongside industry heavyweights. The new brand conveys professionalism and authority, ensuring it stands tall among competitors.
Through meticulous planning and creative execution, we transformed Idea Helix's brand identity. The result is a visually striking and strategically sound brand that resonates with their target audience and reflects their innovative spirit.
Idea Helix's new brand not only enhances its market presence but also communicates its values and expertise effectively. The rebranding effort has empowered them to 'punch above their weight' and gain the recognition they deserve.
Creative Lead: Camilo Marin
Graphic Design: Luisa MunozCreative
Project Management: Yvonne Grobler
Copy Direction: Joshua Roscoe
Concept and Copy: Batia Efrat
UX/UI: Ameni Gam, Vlad Hrynchuk