Key Idea of the Product

A booking app for a smooth experience with emergency ride vehicle providers in Israel. Ambulance car-owning certified healthcare providers can host their available vehicles to simplify transportation options for disabled patients.

Goals set to RedCat

• Create an MVP of the application based on changing requirements and designs provided by the Client.

• Conduct a UAT and build a QA process in a way, that we can test app user location from anywhere in the world.

• Build the app interfaces and dashboards within a very limited amount of time.

Constraints and Challenges

Pressure from the Client’s investors, missing physical devices, extremely high requirements for the device connection stability, and limited time for implementation of all interfaces.

Process

For this product, we used a hybrid of Scrum and Kanban. Mobile apps with Client’s and Driver’s interfaces and backend were developed asynchronously related to the Admin dashboard. The team had weekly Retro and Planning, but mostly followed a pulling Kanban task implementation approach.

Outcomes

• Established asynchronous development process allowing to coordinate far apart features implementation.

• Created an optimized all-in-one mobile app containing driver and user flows.

• Created a microservice architecture and back-end logic and custom routing algorithm to reduce map usage cost.

• Implemented vast animations and visual effects to the Client and Driver interfaces.

Delivery strategy

We scheduled be-weekly demos and sent app bundles after each Scrum iteration to boost UAT. Later, after successful closed alpha testing, we helped to clone all the infrastructure on the Client’s servers to pass the intellectual property and codebase.

Unique features

• Custom route builder allows reducing the maintenance cost in a long run along with accurate usage of Google Maps API.

• The app was created in a way it can easily become a white-label solution due to its architecture patterns.

Mobile app features

• Healthcare industry-tailored vehicle search, filters, and booking, due to individual patient needs.

• All standard taxi-app mechanics, including rating system, tracking, tips, order flow and payment flow, and integration with certified transportation providers

• Ability to request a custom service, including coroner cars.

Results:

We successfully delivered the whole ecosystem and transferred the IP, after UAT by transportation providers. The app is now mostly operating in Israel, where it became the most known in this business niche.