Fish Logo

I would really love some feedback on this logo. I try really hard not to get too attached to my work, but when I presented designs to this client, I really wanted them to pick this one. When we left the meeting they were leaning towards another design that I would still have been proud of. Amazingly, the next time we talked they had changed their minds and picked this one. That never happens. But they wanted me to incorporate the text from the old logo. I obliged and now am embarrassed to claim it fully. Has this happened to you? Interested in hearing similar stories and suggestions...

More by Ade Hanft

View profile