Creepy Stranger

Faux festival poster to raise awareness for Red Frogs youth support program

Red Frogs are an organisation that support young people by providing safe spaces at festivals and events. To promote the fantastic work they do, the creative team at daylight launched the Send It Safely marketing campaign. A series of posters were created to encourage young people to seek out Red Frogs volunteers when they run into trouble, with each poster highlighting different situations that the organisation can assist with, such as substance / alcohol abuse, bad trips, stalkers, mental unease.

The Creepy Stranger poster was inspired by metal gig posters, with a limited colour palette and grungy photocopier textured overlaid. I created the custom black-metal inspired lettering for the headline and subheadline, with Billy Baxter setting the remaining type. I created the supporting illustration using True Grit pressure shaders, and produced an additional four faux logos to run along the bottom of the poster.

Project link - https://www.ezrawhittaker.com/projects/send-it-safely