Marketing Insider: Thanks & Giving Edition

The Situation:

Trying to connect to clients in different ways can be a
challenge. It’s easy to talk about your products, the services
you offer and how clients benefit from those services. AMS
wanted to find a different way to bring our company’s
core values, passion and compassion, to the forefront of a
marketing campaign. We wanted creative platform to sell
us as real people, and not just sell us on our list of services.

Our Solution:

Marketing Insider is a great tool to show our clients why we
come to work every day. Personal, handwritten stories tell
our clients why we love what we do, giving a glimpse inside
our team culture. Clients buy from people they like. It’s not
about B2B or B2C, it’s about H2H - Human to Human.

READ THE STORIES HERE:
http://howdyams.com/MIM.pdf

Branding & Art Direction by Patrick Spiers
Marketing Direction by Stephanie Bledsoe

Also each article within is a hand written story by one of our staff members, straight form the heart.