MarTech Dashboard Analytics Chart Widgets
The goal
To design some widgets for our client's Marketing and Creative Media Analytics Dashboard.
The challenge
There was a lot of data we wanted to show, the key was to decide what and at what level to show it, vs what needed more drilling down through filters and such. We also had to apply our client's brand colours to this product's redesign, ensuring the palette didn't crash and made sense in the context of data viz.
The outcome
Some slick, modern-looking widgets for our Analytics dashboard, packing in a lot of info in a small, easy-to-follow space: the most important data at a glance, with the ability filter through more info and for the ops team to leave comments for their clients.
What do you think? ๐
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