STATE
Project Brief
State Mens Wear, a distinguished barber shop with a burgeoning eCommerce arm, sought to modernize its online presence. Their existing website required a transformation to align with their brand identity while optimizing user experience and increasing conversion rates. Entrusting Encyphers, a reputable IT company specializing in web and eCommerce design and development, the objective was clear: a comprehensive overhaul of the website to reflect a minimalist design ethos while enhancing functionality for seamless user navigation and improved sales.
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