✨ GloWell is an eCommerce brand specializing in skincare and beauty products for women, particularly those with darker skin tones.

The goal was to create a simple, modern, and trendy brand identity that resonates with the target audience.The name “GloWell” combines the words “glow” and “wellness,” capturing the essence of radiant health and beauty. ✨

The logo is visually represented by an abstract flower, symbolizing health and beauty as it strives upward, that reflects brand’s mission to empower women to embrace their natural beauty and achieve wellness.

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