The Row - Fashion Shop Ecommerce Website - Responsive

The Brand

The Row is a luxury fashion brand founded by Mary-Kate and Ashley Olsen in 2006, celebrated for its minimalist aesthetic and commitment to quality. The brand's designs emphasize timelessness over trends, offering staple pieces crafted from luxurious materials such as silk, cashmere, wool, and camel hair. This dedication to high-quality fabrics and meticulous craftsmanship ensures that the clothing is both durable and comfortable, embodying the concept of "quiet luxury." Operating out of New York City and available in 37 countries, the brand has cultivated a dedicated following, appealing to those who appreciate subtlety and sophistication in fashion.

The Design

The Row's responsive design ensures optimal viewing on all devices. The home page uses full-width images and adaptive text. The collections page features a grid system and collapsible filters. The product archive page presents products in a scrollable list with adjustable image sizes. The product detail page has a central image, expandable thumbnails, and tappable purchase options. The checkout page simplifies input fields and order summary into a single column for ease of use.