STREAM FOR HOPE CUP: 2020

Branding and Social Media Marketing

Social Media Fundraiser inviting Twitch Streamers and their communities to help support proactive mental health education by participating in a three-day competition to raise money for charity and bragging rites. During this fundraiser, Streamers and their Communities are supplied with social media kits to post during this streaming event. In addition, during the competition, competitors were featured on a leaderboard across Hope For The Day's social media platforms, including its podcast Conversations Caffe.