Umhlanga Swimming Academy
Challenge
Develop a brand identity with a whole lot of personality for an independent swimming school.
Scope
Identity system design
Merchandise design
Social content creation
Results
Client loved the identity, and it helped keep her business afloat through the COVID-19 pandemic.
Context
Umhlanga Swimming Academy is a privately run swimming school in Durban, South Africa. Owned and run by the larger-than-life coach, Nicole O'Driscoll, the school offers training programs for all ages and abilities, and even caters to the needs of high performance athletes seeking open water, triathlon or surf-lifesaving training.
