MongoDB Love Your Developers Campaign

The MongoDB Brand Design team built a robust visual design system to tell an aspirational, benefit-led story about what our technology enables. Our primary goal was to lift brand awareness and perception with IT Decision Makers and Developers. This campaign served as the pathway for our audiences to learn more about our developer data platform story and product features in an authentic way. Afterall, MongoDB was built for developers, by developers. Our mission from the very beginning has been to empower innovators to create, transform, and disrupt industries by unleashing the power of software and data.

Art direction: Marcea Decker

Brand Design: Erin Rose-Innes, Maygan Abude, Bree Grosshandler

Animation: Tammy Lian, Eileen Huang