Digital Touch Screen for Influence Beauty
Project Description:
We designed an interactive neural network photo booth for the beauty brand Influence Beauty to promote their new product, the Glow Injection lip balm. The primary concept of this project is to provide visitors with an engaging and immersive way to experience the new product.
Interaction Mechanics:
The visitor approaches the touch screen.
Selects one of six shades of the Glow Injection lip balm.
Takes a photo using the built-in camera.
Initiates the image processing with the neural network.
After 20-30 seconds, receives the processed image, featuring themselves in a unique neural world with the chosen lip balm shade.
Downloads the image via a QR code.
This photo booth attracted a large number of visitors, creating long queues of people eager to get their branded neural photographs. Most girls changed their social media avatars right at the booth and then returned with friends who also wanted to get their neural photos!
Results:
Increased brand awareness for Influence Beauty and their new Glow Injection product.
Higher engagement and activity on social media.
Positive feedback and high satisfaction levels from visitors.
The project demonstrated how innovative technology and creative design can effectively interact to create a memorable experience for users.