Introduction

Biofyllo is an Algerian cosmetics brand for women located in Msila province, Berhoum Street RN40. The word biofyllo is divided into two major parts Bio & Fyllo the former refers to organic farming where as the latter is taken from the Greek word Phyllo meaning "Leaf". The brand's main focus is on serving healthy organic products that are extracted from vegetables, fruits and herbs for skin and hair. The Biofyllo's products are mostly oils and creams.

To see the full project in better quality and details check it out here:

https://www.behance.net/gallery/175186277/Biofyllo-Organic-Cosmetics-Logo-Brand-Identity

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Have a nice watch!

Sketch & Result

Behind The Concept

Since the brand is correlated with women cosmetics I was thinking about an idea in making the letter "B" looks more feminine, modern and at the same time shaping up the concept of organic cosmetics which can be seen clearly in the group of leaves I attached to the letter "B" three at the top and one at the left down.

Typography

Brand Colors

Logo Variations

Black & White Versions

Patterns

Mockups