LATINOS UNIDOS

ROLE — DESIGNER, ILLUSTRATOR, UX/UI DESIGNER, RESEARCHER

Latinos Unidos was a hypothetical Hispanic organization that had the mission to create an awareness of the current state of the Mexican-American border and the families being separated once in the U.S. I created the brand identity and logo for this organization with various design assets that would have helped visual interest and spread facts. I also conducted the research of finding accurate information to present to the public with the design assets. To help further push the spread of awareness about this organization and the cause, an event was created and branded. To promote this event, design deliverables were also created to inform the target audience of the event. Besides creating a logo for the organization, marketing posters, informational map graphic and a multi-page website mockup were created to add more authenticity of this hypothetical organization.