FARMER FOODIE

Project Brief

The Farmer Foodie, a distinguished brand specializing in sustainable dairy and gluten-free Cashew Parm products, collaborated with Encyphers to revamp its eCommerce store. The primary goal was to optimize the website’s appearance, usability, and functionality to provide an enriched user experience. Challenges encompassed site audit and navigation, brand consistency, product listings, interaction with farmers markets, blog enrichment, and mobile optimization to cater to the growing mobile audience.

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