Justine-Claire Xilène | Brand Design
Working closely with Justine and her desire to create a new Brand Identity for her spiritual, creative and educational organization, we developed a comprehensive process encompassing strategy, design and management. Her Brand Essence was at the core of the creative process with the aim of stimulating senses and provoking thoughts, so that God can transform souls.
At the heart of the new branding is a minimalist, clean and bold symbol that represents Justine as well as her part in God’s Kingdom and what she plans to achieve – an intimate platform that introduces us to our eternal (infinite symbol) identity through her services.
JCX is designed to be a flexible and dynamic identity. God is our inspiration and at the center of everything we do. Inspired by one of his qualities, we created a versatile layout to represent this idea.
An ethereal collaboration.