Hart
Logo exploration process for premium rims/wheels brand based in Lithuania.
The goal was to find really iconic & unique logotype which would be a not too retro and not too modern:). Last version was selected as a final logotype.
"Hart" name comes from playfulness between two words: hard and heart. I believe that strong and simple name means lot for a brand success.
If you don't have a brand name yet & still in creative process, feel free to contact: