Tokyo Olympics Key Art Posters

Inspired by the bold neon colors of night-time Tokyo. This was the main marketing key art for the Tokyo Olympics broadcast on NBC. To get the portraiture, we had location shoots in Houston for Simone Biles, Stanford for Katie Ledecky and LA for Allyson Felix. Additionally, we had a multi media shoot in West Hollywood where we captured content from over 100 Team USA athletes, which was then used to make numerous linear promos, social media, print, digital and in-broadcast creative.