Logo & Visual Identity for "REACT"

The design journey began with brainstorming sessions to distill the brand's core values—responsiveness, interaction, and cutting-edge technology. We explored various design elements that could symbolize these themes, such as motion lines, abstract shapes, and interactive symbols. The goal was to create a logo that was both visually striking and representative of the brand's essence.

Through multiple iterations, we refined the concept, experimenting with different shapes, colors, and typography. The final logo design features a dynamic, abstract icon that suggests motion and interaction, seamlessly integrated with a clean and modern typeface. The color palette includes bold and vibrant colors, such as electric blues or dynamic greens, to convey energy and innovation.