SGB Bank Innovative Approach to Banking for the Youth
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Cooperative Banking Group consists of 179 cooperative banks and SGB-Bank S.A., creating an extensive network of nearly 1200 branches and 4000 commission-free ATMs, serving over 1.5 million customers.
SGB Bank challenged us to adapt the SGB Mobile app to the needs of its youngest users. The project aimed at financial education and building loyalty among its future customers. This initiative reflects the bank's innovative approach, keeping pace with the rapidly changing needs of the new generation.
Animated Tutorial
The application includes an animated tutorial that explains the principles of its operation in an accessible way. Thanks to this, youth will easily understand how to use various functions.
The app is engaging and educational, helping children develop saving habits.
Personalization options
Avatar selection: Kids can choose and customize avatars, making the app experience more interesting.
Changing interface colors: Users can change the colors of the application to suit their preferences.
The mobile banking application for youth allows you to save for selected purposes and put money aside like in a piggy bank. Children can create savings goals and track their progress while learning to manage their finances in a friendly way.