Project of 2024, Got to work on a local Oregon PSA commercial on new biking laws. Spent a lot of time building and putting a lot of details to create an aesthetic environment for this piece. Part of trying to up my animation quality I ended up developing a grass wind system through C4D's fields and casting cloud shadows through the environment to add some minimal secondary animation details.

Watch the full animation here

Grass wind field

I really wanted to depict a painterly environment through the terrain, using the colors we normally see in the distance with the valleys and mountains, fields of grapes and lavender, and the patches of green and yellow grass we get during the summer.

Cloud Shadow casting

Article about the PSA

Always really nice to see my work get a nice reaction.

https://bikeportland.org/2024/06/13/odot-latest-psa-explains-new-bike-passing-law-387534

Other Artist Credits

Initial 3D terrain setup: Kevin Atkins

Animator: Sean Phoenix