PRIME TRAVEL | LOGO DESIGN & BRAND IDENTITY

Prime Travel's mission is to become the shortest bridge connecting Vietnam with friends around the world. Prime Travel wishes to bring customers the experience of a great Vietnam through 3 core values: Connect - Move - Expand. Prime Travel connects people halfway around the world with safe travel journeys with ever-expanding quality every day.

From the core values of Prime Travel, Bee Art has cleverly integrated 3 elements through a minimalist, abstract and meaningful brand identity design style. Prime Travel logo design with 3 slashes represents the movement and connection between different locations on the S-shaped map and is also a bridge connecting customers to great travel experiences. The simple slashes also represent the vastness of the world and the abundance of activities and tourist attractions that Prime Travel offers its customers.

The sturdy font combined with blue tones creates a professional, modern and prestigious feeling for Prime Travel's overall brand identity.

Designed by Bee Art

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Client Prime Travel

Logo and Branding Project. Logo is designed for Travel Company in Vietnam.

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