Caffè Rosso | Brand Illustrations 2

Inspired by the rich Italian coffee culture, Caffè Rosso is our modern interpretation of a classic Italian cafe branding experiment.

Bologna, known as 'The Red City' for its distinctive red-bricked Medieval architecture and terracotta-tiled rooftops, boasts a vibrant Italian cafe and culinary scene largely untouched by the influx of tourists and expats. Its narrow streets and cobbled walkways pulse with a unique community spirit, exuding energy, elegance, and infectious excitement.

This project was born from the desire to explore how the very essence of a city - its people, architecture, and undeniable elegance - can be captured and expressed within the brand identity of a beloved local Italian cafe. Cafe Rosso embodies the spirit of Bologna, offering a modern take on the classic Italian cafe experience.

View full project on Behance