Beano & Ocado - Food Waste Cookbook
Working in collaboration with MHP Group, for Ocado & Beano.
We created a cookbook aimed at children and their parents to educate and encourage them to make use of food that may be wasted. Art direction and editorial layout provided. Illustrations produced and owned by Beano.
A fun playful style aimed at engaging a youthful audience to get involved with cooking and be more conscious of food waste. Bags of nostalgic fun to create and the client was a pleasure to work with.
Printed and distributed inside Ocado's monthly publication.
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