milky

I've always loved the simplicity of the branding of Milk Duds. The golden yellow background. that delicious red drop shadow. the subtle brown of the logo. just all of it. one of my top 5 favorite candy logos. Twizzlers is probably tied for number one; the playfulness of the tilted Z they incorporate into the packaging design... *chefs kiss*... and milk duds is so recognizable you didn't realize this wasn't the right font either. That's what makes it so great; iconic.