Energy Drink Packaging

BMORE is a clean energy drink brand that gives you enhanced focus and increased energy from natural ingredients. It contains the superfood duo: Manuka Honey and Maca Root. The first product flavor release is Sour Cherry Lime.

The art direction and concept began with the logo design and extended into the complete brand development for this drink brand. The packaging needed an illustration that was eye-catching on the shelf, unique and gave a call to action that it's made with honey and no artificial sugars. The beekeeper illustration came to life as a pencil sketch that was then re-drawn in vector in Adobe Illustrator. The overall layout and graphic design of the label allows for easy color change as the second SKU and drink flavor is released. The packaging solution creates consistency from label to label while cuing the flavor inside using color. Design is printed on a 250mL slim can.

Hoot Design Studio

Illustration • Branding • Label & Packaging Design

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Email: Jen@hootdesignstudio.com