Range Outfitters Logo

The logo for Range Outfitters was inspired by O'Malley Peak, visible from Anchorage, Alaska where the company is headquartered. Range Outfitters is a new brand which aims to create rugged outdoor apparel suitable for wild landscapes.

The wordmark is set in modified Termina from Fort Foundry, a font I keep coming back to for branding projects. The subhead is set in modified Söhn Breit from Klim Type Foundry and the tagline in Veneer from Yellow Design Studio.

> Click here to see the design process behind this logo!

The final brand kit provides a range of shapes and styles, making it easy to apply to garments and accessories. These thermal mockups utilize custom camouflage patterns which were also developed for the client!

Have a branding project in mind?

Simply email dan@qrscreative.com to chat further!