Image Ads, Carousels, or Animated Display Ads - What Works?

Display ads can be simple image (or text or combination) ads, or carousels, or 'animated' video ads. Which works better? Depends on what you wish to achieve. While there are pros and cons for every type of ad, what stands out is that animated display ads work well when you wish to showcase 4-5 products in automated sequence to catch attention of viewers. Watch the video below that shows the 3 types of ads.

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