Pupify | Brand Design

About the brand

Pupify is a online subscription based service for dog owners. They deliver a monthly box of treats and toys for dogs and the subscriber can choose what's inside the box as each dog is different.

Logo research - composition

Logo creation

As I looked into different logo ideas and compositions, I found logo nr. 4 the most interesting composition to work with. I went ahead and started creating the visual element for the logo: a cute puppy head.

Font selection

For the title font, use Poppins Bold.

For sub headers, use the serif font Mixta Pro Regular It.

And finally, for longer lines of text, use Poppins Light in a smaller size.

Pupify Font selection
Colors
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Posted on May 1, 2024
Nora Melkebeke
I design brandkits and share my work on Dribbble. Welcome :)

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