Looper - Branding for the aviation parts procurement platform
Looper: Taking Flight in Aviation Procurement
Outcrowd is thrilled to set you soaring with the brand identity for Looper, an innovative e-commerce platform designed to revolutionize the buying and selling of aviation parts and equipment.
Looper goes beyond just a marketplace; it's a global network that connects sellers and buyers seamlessly. This platform simplifies the trading process, increasing parts availability for customers worldwide.
For the Looper platform, the Outcrowd team created:
Branding of the platform
UX/UI design of the platform itself
Website design
Today we are talking about branding as the first step in a comprehensive solution👇
A Logo Reaching New Heights
The Looper logo features an abstract image of an orbit encircling the planet. This powerful symbol reflects the platform's global reach, where international industry partners unite and collaborate for mutual success.
The name "Looper" embodies the platform's essence – dynamism and efficient movement. It's memorable, expressive, and perfectly aligns with the fast-paced world of aviation.
A Color Palette of Confidence
The chosen color palette exudes seriousness, elegance, and unwavering confidence:
Purple and Black: Represent sophistication and professionalism, inspiring trust in the Looper brand.
White: Signifies purity and transparency, ensuring a reliable and ethical marketplace.
Green: A touch of innovation and inspiration, symbolizing the platform's commitment to progress.
Modernity Takes Off with Grotesque Typography
The use of grotesque typography in the branding elements adds a touch of modernity and progressiveness. These clean lines create a sense of order and consistency, reflecting the platform's commitment to streamlined transactions.
Together, these elements form a brand identity that soars with strength, dynamism, and professionalism – making Looper a trusted partner in aviation procurement.
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