Collate: Revolutionizing B2B Customer Intelligence

At Collate, we're reshaping B2B customer intelligence with our innovative 360° platform. By aggregating touch points from various tools and stakeholders, we empower companies like AtoB and Samcart to drive hyper-personalized interactions, uncover revenue-driving insights, and achieve org-wide visibility. Our logo embodies our mission: curves and negative space represent customers, symbolizing centralization and organization of scattered data, while conveying the intersection of customer insights in one unified platform.

Sketches

Logo Thought Process:

  • Curves and negative space in the letterform abstract elements represent customers, highlighting the customer-centric approach.

  • Symbolizes the centralization of information and making sense out of scattered data.

  • Reflects "Collate's" role in collecting and organizing data, conveying the intersection of customer data in one place.

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