Wealthscape App

Wealthscape is a mobile app from Fidelity Institutional that is designed to help Brokers/Advisors manage and grow their business and service their clients. They approached DEPT to redesign their app.

During this 5-month engagement, I helped define the mobile strategy of a once struggling legacy app to generate excitement to secure resources for its redevelopment. I worked closely with PMs, Fidelity’s Investor app mobile designer and Engineers to lead the design and strategy for the app.

We successfully improved the App Store rating of the Wealthscape app from 2 to 4.8.