Nerolab® — Logo & Visual Identity
Nerolab is an AI-powered collaboration and optimization platform that can help you reduce cloud computing costs. With its machine learning algorithms and business intelligence insights, Nerolab provides visibility and automatically scales cloud resources. By mapping usage patterns to engineering applications, you make better forecasting decisions and automatically scale cloud usage to avoid waste.
We have carefully crafted the entire visual system for the brand, from the logo to the grid system and typographic hierarchy. The logo is inspired by the union of intelligence with the cloud and despite remaining in a closed spectrum, they are different and we seek to represent it in the symbol. The color palette is neutral, balancing on the gray scale with green accents.
The typography is completely custom for the wordmark of the logo, with the details in the shafts of the letters having the same inclination in degrees as the symbol. These are details we like to include to give the entire visual universe a more cohesive look.
Contact us if you need help with a big challenge, even if the solution is to redesign your brand, we are ready to help you.