Article Details screen for Momspresso
Addition of Read time and audio narration feature (Those who prefer watching videos and/or listening to story narrations find it tedious to read stories, even if interesting)
Only 2% users drop off at comment because they have reason to stay but 28% users drop off after the disclaimer, so removing or giving minimum space in between elements such as tags, disclaimer or any repetitive information is required, enabling users to reach next article (Today’s best & More from Author) as soon as article ends.
We can not remove ads but we need to place them in a manner that they do not add to the negative reading experience.
Removal of repetitive content such as image, author details etc to provide a cleaner reading experience, enabling users to consume maximum content without scrolling.
Introducing bottom sheet for comment activity to avoid broken user journeys.
For easy & maximum discoverability of the Articles, added Search and introduced a new bar which will only appear at the end of article with Blogs, 100 WS, Categories and Create options.