Softina | Branding
Softina
is a cosmetics and skincare company. The company brings together under its umbrella the best Arab chemical expertise and is therefore the most capable of providing products of very high quality and distinctiveness in the local and international competitive market.
In designing the logo, we relied on the link between beauty and nature by using a distinctive style between the letters of the word. Through the company’s vision, which is to achieve a strong presence in the cosmetics manufacturing and trading market at the Arab level, our team was able to provide the appropriate identity for the customer that will benefit the company in achieving its strategy.