MyProtein x Vimto Email Sequence

Here I showcase a conceptual email campaign for the launch of a product, Clear Whey Isolate - Vimto®, a collaboration between MyProtein and Vimto.

This series of three emails is designed to introduce and build excitement around the new product, strategically engaging potential customers through a phased approach: teasing the collaboration, revealing the product, and driving initial sales.

Email 1: Building Hype - Teases the upcoming MyProtein and Vimto collaboration, creating excitement and anticipation without revealing specifics.

Email 2: Prouct Unveiling - Officially unveils the Clear Whey Isolate - Vimto® product, detailing its unique features and benefits to engage and

inform subscribers.

Email 3: Usage Showcase - Shows how to use the new Vimto protein powder by sharing a simple recipe for making a Vimto protein smoothie.

***Please note, this campaign is a personal project created for my portfolio to demonstrate skills in email design and marketing strategy.

It is not commissioned by MyProtein, Vimto, or any of their affiliates, and is intended for personal use only.

This work is purely speculative and has been developed to display my capabilities in crafting compelling email marketing.