Crafting On-Brand AI Illustrations

At Greenlane, a startup operating with limited resources, I spearheaded the utilization of AI image generation to produce compelling content for our website and social media platforms.

Working with Midjourney during the summer of 2023, I faced the challenge of ensuring consistency in our visual outputs. Focussing on isometric design and a neon green palette, I aimed to establish a recognizable visual identity. While maintaining cohesion across illustrations like the diner and the truck posed some minor stylistic variations, the overall result closely aligned with our desired aesthetic.